Supplier: Holland America Line
Holland America Line Academy is continuing to expand its global sales education with the launch of a new specialist course that focuses on the lands of koalas, kiwis and lush tropical islands. Developed to help travel advisors increase their cruise sales by giving insider tips and tools around region-specific itineraries, “Australia, New Zealand & South Pacific: A World Away. Selling the Wonders in the Lands Down Under and the Islands of the South Pacific” is now available on GoHAL.com.
The Australia, New Zealand & South Pacific course takes approximately 20 minutes to complete and includes information about the advantages of a Holland America Line cruise. Travel advisors learn how to identify and sell to the best prospects, describe the itineraries and make recommendations. The course also shares the top reasons why Holland America Line is unique among premium cruise lines for these itineraries, which advisors can share with their clients.
The courses are on Holland America Line’s travel advisor website, GoHAL.com, giving them an enhanced training experience featuring Silver, Gold and Platinum reward levels. The Holland America Line Academy platform encourages travel advisors to complete more courses and earn rewards.
Through GoHAL.com, travel advisors who graduate from the Holland America Line Academy Core Courses earn Silver Level; those who continue on and complete two of the Specialist Courses earn Gold; and completing three Specialist Courses earns Platinum. In addition to a diploma, lapel pin and luggage tag, rewards include a US$50 shipboard credit on Travel Advisor Appreciation or full fares and priority boarding.
Holland America Line Academy Specialist Courses
The Holland America Line Academy Specialist Courses series launched with “Alaska and the Yukon: The Great Land = Great Sales for You” and continued with “The Panama Canal and More,” “Selling and Sailing in the Mediterranean,” “Grand Voyages: Oceans Traveled, Journeys Savored, Dreams Fulfilled,” “Northern Europe: Its Iconic Cities, Hidden Gems and Scenic Beauty,” “Caribbean, Cuba and Panama Canal: Our Unique Take on Cruising’s Most Popular Sea” and “Selling Exotic Asia: Ancient, Modern and Miraculous.”
Holland America Line Academy courses are designed to offer learning through a combination of video instruction, reading and interaction.
By completing the courses, travel advisors earn training credits with Cruise Lines International Association, as well as The Travel Institute, for U.S. travel advisors or the Association of Canadian Travel Agencies.